At Hemloya, each print is hand drawn from scratch. This process takes many hours and countless iterations to create.

It begins begins as a sketch on paper then saturated using traditional rich colors in watercolor and acrylic mediums. These motifs are then developed further and made into patterns digitally.

It takes somewhere between 36-48 hours to develop from it's inception to a full patter. Samiha injects her artistic expression in it every step of the way. After the patterns are done, a team of skilled artisans help create these prints into a beautiful timeless silhouette. Hemloya's patterns are colorful, expressive, and packed with personality!